09 August 2008

"Whole Foods Market® Voluntarily Recalls Fresh Ground Beef" - Whole Foods

This applies to North Carolina as well.

It's remarkable to me that Whole Foods does not put a mention of this on its website's home page. Instead, I had to click on pressroom and find it there. How many people routinely check the press releases on a website?

Oh, on checking again, I see that this item is one of several that appear at the bottom of the home page, in rotation with other "news" items. Whole Foods ought to rethink how they communicate really important information compared to far less important stuff.

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